January 8, 2024
PRESS RELEASE
Apple Imaginative and prescient Professional obtainable within the U.S. on February 2
The period of spatial computing is right here — pre-orders start Friday, January 19
CUPERTINO, CALIFORNIA Apple at present introduced Apple Imaginative and prescient Professional shall be obtainable starting Friday, February 2, in any respect U.S. Apple Retailer places and the U.S. Apple Retailer on-line. Imaginative and prescient Professional is a revolutionary spatial laptop that transforms how individuals work, collaborate, join, relive reminiscences, and revel in leisure. Imaginative and prescient Professional seamlessly blends digital content material with the bodily world and unlocks highly effective spatial experiences in visionOS, managed by essentially the most pure and intuitive inputs potential — a person’s eyes, fingers, and voice. An all-new App Retailer offers customers with entry to greater than 1 million appropriate apps throughout iOS and iPadOS, in addition to new experiences that make the most of the distinctive capabilities of Imaginative and prescient Professional. Pre-orders for Apple Imaginative and prescient Professional start Friday, January 19, at 5 a.m. PST.
“The period of spatial computing has arrived,” stated Tim Cook dinner, Apple’s CEO. “Apple Imaginative and prescient Professional is essentially the most superior client electronics gadget ever created. Its revolutionary and magical person interface will redefine how we join, create, and discover.”
A Revolutionary Working System and Consumer Interface
Apple Imaginative and prescient Professional is powered by visionOS, which is constructed on the muse of many years of engineering innovation in macOS, iOS, and iPadOS. visionOS delivers highly effective spatial experiences, unlocking new alternatives at work and at house. That includes a brand-new three-dimensional person interface and enter system managed fully by a person’s eyes, fingers, and voice, navigation feels magical. Intuitive gestures permit customers to work together with apps by merely taking a look at them, tapping their fingers to pick, flicking their wrist to scroll, or utilizing a digital keyboard or dictation to kind. With Siri, customers can rapidly open or shut apps, play media, and extra.
Customers may immerse themselves in Environments — dynamic, stunning landscapes like Haleakalā, Joshua Tree, and Yosemite nationwide parks, and even the floor of the moon — to assist them focus or cut back litter in busy areas. With Environments, a person’s world can develop past the scale of a bodily room. With a twist of the Digital Crown, customers can management how current or immersed they’re in an atmosphere.
Extraordinary Experiences
Apple Imaginative and prescient Professional brings a brand new dimension to highly effective, private computing by altering the best way customers work together with their apps. The three-dimensional interface frees apps from the boundaries of a show to allow them to seem facet by facet at any scale, offering the last word workspace and creating an infinite canvas for multitasking and collaborating.
Since visionOS leverages current developer frameworks, greater than 1 million acquainted apps throughout iOS and iPadOS can be found on Apple Imaginative and prescient Professional and mechanically work with the brand new enter system. Imaginative and prescient Professional additionally has an all-new App Retailer the place customers can discover apps that ship spatial computing experiences in contrast to every other platform. Apps may be organized anyplace and scaled to the right measurement, all whereas permitting the person to remain current of their house.
- An infinite canvas for productiveness: With key productiveness and collaboration apps like Fantastical, Freeform, JigSpace, apps from Microsoft 365, and Slack, Apple Imaginative and prescient Professional is a perfect productiveness device for on a regular basis duties. Apps can seem facet by facet at any scale for unimaginable multitasking, and with assist for Magic Keyboard and Magic Trackpad, customers can create the right workspace. With Mac Digital Show, customers may even deliver the highly effective capabilities of their Mac into Imaginative and prescient Professional, creating an infinite, non-public, and moveable 4K show, preferrred for professional workflows.
- The final word leisure expertise: Apple Imaginative and prescient Professional options ultra-high-resolution shows that ship extra pixels than a 4K TV for every eye, enabling customers to look at films and TV reveals from Apple TV+, Disney+, Max, and different companies on a display screen that feels 100 toes vast with assist for HDR content material. Inside the Apple TV app, customers can entry greater than 150 3D titles with unimaginable depth wherever they’re. Imaginative and prescient Professional additionally introduces Apple Immersive Video, a outstanding new leisure format pioneered by Apple that places customers contained in the motion with 180-degree, three-dimensional 8K recordings captured with Spatial Audio. Customers may take pleasure in new interactive experiences like Encounter Dinosaurs.
- New gaming experiences: Gamers can entry video games on the App Retailer, together with greater than 250 titles on Apple Arcade. Hit video games like NBA 2K24 Arcade Version and Sonic Dream Workforce may be performed on a display screen as massive as they need with unimaginable audio and assist for fashionable recreation controllers. New spatial video games, together with Sport Room, What the Golf?, and Tremendous Fruit Ninja, make the most of the highly effective capabilities of Apple Imaginative and prescient Professional to remodel the house round gamers, providing distinctive and fascinating gameplay experiences.
Reminiscences Dropped at Life
Apple Imaginative and prescient Professional permits customers to seize and relive their favourite reminiscences in fully new methods. Spatial photographs and movies transport customers again to a particular second in time, and Spatial Audio makes the expertise extremely immersive. When customers are on the go, they will seize spatial video on their iPhone 15 Professional or iPhone 15 Professional Max and relive them on Imaginative and prescient Professional. Customers may view all their photographs and movies at a life-size scale with good colour and spectacular element, together with Panoramas that increase and wrap across the person, making them really feel like they’re proper the place it was taken.
FaceTime Turns into Spatial
FaceTime on Apple Imaginative and prescient Professional takes benefit of the house across the person so that everybody on a name seems life-size, whereas Spatial Audio makes it sound like every individual’s voice comes from the situation of their tile. If a person is sporting Imaginative and prescient Professional whereas on FaceTime, they seem as their Persona, whereas others becoming a member of from a Mac, iPad, or iPhone will seem in a tile.
Persona is an genuine spatial illustration of an Apple Imaginative and prescient Professional person that permits others on a name to see their facial expressions and hand actions — all in actual time.1 Utilizing machine studying strategies, a Persona may be created in simply minutes utilizing Imaginative and prescient Professional. Personas additionally work in third-party videoconferencing apps together with Zoom, Cisco Webex, and Microsoft Groups.
Breakthrough Design
Apple Imaginative and prescient Professional builds on Apple innovation and expertise designing high-performance merchandise like Mac, iPhone, and wearables like Apple Watch, culminating in essentially the most superior private electronics gadget ever. An astonishing quantity of expertise is packed into a gorgeous, compact design that makes use of essentially the most superior supplies potential to realize formidable targets for efficiency, mobility, and wearability.
Apple Imaginative and prescient Professional is designed as a modular system so customers can personalize their match. A singular piece of three-dimensionally fashioned, laminated glass gently curves across the person’s face and flows into the customized aluminum alloy body. The Mild Seal is fabricated from a tender textile and is available in a variety of styles and sizes, flexing to adapt to a person’s face for a exact match. Versatile straps guarantee audio stays near the person’s ears, whereas the included Solo Knit Band and Twin Loop Band permit customers to seek out the optimum match for them. For these with imaginative and prescient correction wants, ZEISS Optical Inserts can be found with a prescription or as readers that magnetically connect to Imaginative and prescient Professional, permitting customers to take full benefit of the show’s unimaginable sharpness and readability.2
Unequalled Innovation
Apple Imaginative and prescient Professional is designed to ship phenomenal compute efficiency in a compact wearable kind issue. That includes a breakthrough ultra-high-resolution show system constructed on high of Apple silicon, Imaginative and prescient Professional makes use of micro-OLED expertise to pack 23 million pixels into two shows, every the dimensions of a postage stamp, with vast colour and excessive dynamic vary. This technological breakthrough, mixed with customized lenses that allow unimaginable sharpness and readability, and superior Spatial Audio, delivers jaw-dropping experiences.
Apple Imaginative and prescient Professional additionally includes a high-performance eye monitoring system that makes use of high-speed cameras and a hoop of LEDs that mission invisible gentle patterns onto the person’s eyes for responsive, intuitive enter. And to assist the person keep linked to the individuals round them, Apple designed a groundbreaking new characteristic referred to as EyeSight. When an individual approaches somebody sporting Imaginative and prescient Professional, the gadget appears clear — letting the person see them whereas additionally displaying the person’s eyes. When a person is immersed in an Surroundings or utilizing an app, EyeSight provides visible cues to others about what the person is concentrated on.
The breakthrough show, superior audio experiences, high-performance eye monitoring system, and extra are powered by Apple silicon in a singular dual-chip design. The M2 chip delivers highly effective standalone efficiency, whereas the brand-new R1 chip processes enter from 12 cameras, 5 sensors, and 6 microphones to make sure that content material seems like it’s showing proper in entrance of the person’s eyes.
Privateness and Safety at Its Core
Apple Imaginative and prescient Professional gives industry-leading privateness and safety. Optic ID is a brand new authentication system that analyzes a person’s iris to unlock Imaginative and prescient Professional, autofill passwords, and full funds with Apple Pay. The place a person appears stays non-public whereas navigating Imaginative and prescient Professional, and eye monitoring info isn’t shared with Apple, third-party apps, or web sites. EyeSight additionally features a visible indicator that makes it clear to others when a person is capturing a spatial photograph or video.
Accessibility in visionOS
As with all Apple merchandise, highly effective accessibility options have been constructed proper into visionOS. Key accessibility options like VoiceOver, Zoom, Swap Management, Guided Entry, and extra have been reimagined for spatial computing. Customers can work together with Apple Imaginative and prescient Professional fully with their eyes, fingers, or voice, or any mixture that works greatest for them. They will choose a most popular enter methodology equivalent to their eyes, finger, or wrist utilizing Pointer Management, pause on a component of visionOS for just a few seconds to simulate a faucet utilizing Dwell Management, or just use voice instructions for actions throughout Imaginative and prescient Professional utilizing Voice Management. If enter from each eyes isn’t an possibility, visionOS additionally permits eye monitoring with one dominant eye.
Apple Imaginative and prescient Professional and the Surroundings
Apple Imaginative and prescient Professional is designed with the atmosphere in thoughts, with 100% recycled uncommon earth parts in all magnets and 100% recycled tin soldering and gold plating in a number of printed circuit boards. The body and battery enclosure comprise 100% recycled aluminum, and the Mild Seal and Solo Knit Band are every made with over 70 p.c recycled yarn. Imaginative and prescient Professional meets Apple’s excessive requirements for vitality effectivity and is freed from mercury, brominated flame retardants, PVC, and beryllium. The packaging is 100% fiber-based, bringing Apple nearer to its aim of eliminating plastics in all packaging by 2025.
Immediately, Apple is carbon impartial for its world company operations, and by 2030, plans to be carbon impartial throughout your complete manufacturing provide chain and life cycle of each product.
Pricing and Availability
- Apple Imaginative and prescient Professional shall be obtainable beginning at $3,499 (U.S.) with 256GB of storage. Pre-orders for Apple Imaginative and prescient Professional will start on Friday, January 19, at 5 a.m. PST, with availability starting Friday, February 2.
- Apple Imaginative and prescient Professional shall be obtainable in any respect U.S. Apple Retailer places and the U.S. Apple Retailer on-line.
- ZEISS Optical Inserts — Readers shall be obtainable for $99 (U.S.), and ZEISS Optical Inserts — Prescription shall be obtainable for $149 (U.S.).
- Apple Imaginative and prescient Professional comes with a Solo Knit Band and Twin Loop Band — giving customers two choices for the match that works greatest for them. Apple Imaginative and prescient Professional additionally features a Mild Seal, two Mild Seal Cushions, an Apple Imaginative and prescient Professional Cowl for the entrance of the gadget, Sharpening Material, Battery, USB-C Cost Cable, and USB-C Energy Adapter.
About Apple
Apple revolutionized private expertise with the introduction of the Macintosh in 1984. Immediately, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower individuals with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 staff are devoted to creating one of the best merchandise on earth, and to leaving the world higher than we discovered it.
- Persona is out there in beta.
- A legitimate prescription is required. Not all prescriptions are supported. Imaginative and prescient correction equipment are bought individually. ZEISS Optical Inserts are solely obtainable to buy on-line.
Press Contacts
Jacqueline Roy
Apple
Andrea Schubert
Apple
Apple Media Helpline
